5 Web Design Tips to Improve your Website.
5 Web Design Tips to Improve your Webpage
Imagine having a small business in 2021, and you are struggling with sales, market share, ruthless competition, and who knows what else. Despite numerous sales, marketing activities, hot deals, and special packages for your customers, your profit is not increasing at all. But pause for a moment and consider this: is your website out of date? Perhaps you should concentrate on high-quality web design? Consider it again: your online presence is one of the most important pillars of your business, so you should take good care of it. If you want to improve, here are some web design tips that will help you significantly increase your sales and ratings.
1. Webpage speed
This is by far one of the most important factors for the user experience of your website. Visitors prioritize your website's speed over functionality and other features because they do not want to waste their time if your site is freezing, crashing, or lagging like it's 1999. Numerous studies have found that speed can improve your bounce rate, user satisfaction, conversions, and, ultimately, revenue. So be wise and improve your speed stats; it will make a significant difference.
2. Simplicity
Improve web design by keeping it simple. Yes, it’s simple as that! And no, you don’t need a blank white page, nor a Halloween costume party under the neon lights. Because the average attention span of a website visitor is approximately 7 seconds, you must be very clear about your brand's offers and message. Avoid complicated animations, long messages with no point, and anything else that could cause confusion or misunderstanding. This is also true for colors, fonts, photos, videos, and so on. Be precise and imaginative! This Google publication supports all of it.
3. Scrolling VS Clicking
Why is scrolling better than clicking? First and foremost, it is faster. Users have a more natural flow of content, and it is more likely that a user will scroll to the bottom of your page. Clicking tends to disrupt the reading flow and can give the impression of a breaking point. Consider putting the majority, or at least a group of products, on one page rather than dividing the products across multiple pages. It works and is one of the most efficient methods of navigation.
4. Mobile optimization
According to Statista.com, the global digital population is massive. In 2021, approximately 4,6 billion people will be using the internet worldwide. At some point, 92 percent of those users access the internet via a mobile device. As a result, it is easy to conclude that your website should be mobile friendly, visually appealing, and tailored to meet all of the needs and desires of a mobile user. Mobile optimization is a must-have for your website and one of the web design services that is growing year after year.
5. Pricing & Call to Action
After determining the purpose of the webpage (selling products, promoting services, etc. ), your next web design upgrade should be clear visibility of pricing and call to action banners. Because, let's face it, no one wants to read the description of a product they like without being able to see the final price. So, if you're not selling anything that needs a custom price calculation, just make sure the price is there. People also like to be guided. Create a call to action button or banner that will be visible to users. It can be anything, from contact form, email subscription, product purchase, or whatever, it just needs to be obvious and easy accessible.